Matthew Carroll

Matthew Carroll (aka Hortiman®) has worked in many aspects of horticulture for over 15 years. Armed with experience in garden writing, radio production, garden travel and a vision for sharing horticulture knowledge digitally, Matthew established Hortiman® in 2010 in order to take gardening to a younger audience.

A regular at national gardening events, Matthew relishes sharing his passion for all things plants, gardening technologies and innovation with Australian audiences.

In 2012 Matthew was named Australian Institute of Horticulture’s ‘Young Horticulturist of the Year’. He has also been recognised with several awards for his prolific online work with several garden focused websites ; ;, social media accounts and podcasts.

Matthew also works with the Nursery & Garden Industry of Australia where he spreads the message of the benefits of a good Plant/Life Balance.

Matthew is also current President of the Horticultural Media Association of NSW.

Find and follow him online @hortiman